Birmingham Academy is expanding into China market. We are looking for someone that are familar with social media marketing in China market. The Responsiblities and accountablities for the position will be;
a. Adhere to regulatory requirements (such as EduTrust, ERF, etc.)
b. Promoting our products and services
c. Coordinating the design of promotional material and distributing in online and offline channels in English and Mandarin version
d. Advertising our company and products/services on various media especially Chinese media
e. Produce marketing copy for our website in English and Mandarin version
f. Craft and send regular newsletters with company updates
g. Track ROI for marketing campaigns
h. Join social media groups and professional platforms to discuss industry-related topics
i. Manage corporate website and social media pages and address clients’ queries
j. Gather customer feedback to inform sales and operational teams
k. Ad hoc duties from Supervisors
** KPI for Probation:
1. Setup Douyin corporate account in China
2. Setup Xiaohongshu corporate account in China
3. Setup WeChat corporate account in China
4. Setup social media account (FaceBook, Intragram, Linkedin) account
5. Create online forum and store in Douyin, Xiaohongshu, WeChat and FaceBook.