Senior/Market Research and Competitive Intelligence Analyst

Job Title: Senior/Market Research and Competitive Intelligence Analyst

Department: Strategic Development

Job Description:

Durapower, a pioneer in the sale, design, and system integration of cutting-edge lithium-ion batteries, is seeking a Senior Market Research and Competitive Intelligence Analyst. This critical role is centred on enhancing Durapower's strategic growth initiatives within the realm of advanced energy solutions. As a pivotal contributor to our strategic evolution, you'll decipher market intricacies, steering our product and service offerings toward sustained success.

Key Responsibilities:

· Strategic Navigation: Lead comprehensive market research initiatives to shape Durapower's forward-looking strategies for products, partnerships, and market positioning. Develop Business Plans to support strategic initiatives.

· Competitive Edge: Delve deep into competitor landscapes, dissecting strategies, product innovations, and market positioning to fortify Durapower's market leadership in battery sales, design, and system integration.

· Data Modelling Mastery: Curate, manage, and analyse databases, reports, and dynamic dashboards that encapsulate market dynamics, enabling strategic decision-making in our product and service evolution.

· Presentation: Develop and deliver highly professional slide decks to summarize key project information, strategic frameworks and secure internal or external buy-in.

· Collaborative Insights: Collaborate across teams, providing actionable recommendations grounded in market intelligence, crucial for optimizing our sales, design, and integration approaches.

· Strategic Projects: drive and support strategic initiatives from ideation all the way to execution, while ensuring a positive commercial outcome for the company.

· Industry Monitoring: Vigilantly monitor industry landscapes, assimilating and disseminating pertinent market updates and insights to adjust and adapt company strategic direction.

Requirements:

· Educational Background: Bachelor’s degree in engineering, Economics, Marketing, or related fields.

· MBA preferred.

· Experience: A minimum of 5 years in strategic market research, competitive intelligence, consulting, or similar roles, preferably within the advanced energy sector, Automotive or Marine.

· Desired experience in IP licensing projects.

· Analytical Proficiency: Mastery in leveraging market research tools, adeptness in data analysis, and a talent for transforming complex data into actionable insights.

· Strategic Acumen: Demonstrated ability to translate data-driven insights into robust strategic plans and recommendations tailored for lithium-ion battery products and services.

· Demonstrated mastery of PowerPoint slide decks including integration of strategic frameworks such as Porter 5 Forces, SWOT, Competitive Analyses, Blue Ocean analysis for data modelling aiding Go-To-Market strategy.

· Communication Skills: Exceptional communication abilities to articulate findings and influence stakeholders within the advanced energy sector.

· Adaptability: A track record of working autonomously, managing multiple projects, and thriving in a dynamic, fast-paced environment.

· Highly motivated and self-reliant, demonstrating a proactive approach to tasks and challenges.

If you're passionate about shaping the strategic evolution of advanced lithium-ion battery solutions, possess an innate curiosity for market trends, and aspire to steer Durapower's sales, design, and system integration endeavours, we encourage you to apply. Join us in propelling innovation and sustainable energy solutions to new heights.