The Hotel Marketing Communication Executive is a key team member responsible for supporting the hotel's sales and marketing efforts. This role involves close collaboration with the sales and marketing team to implement strategies aimed at driving revenue and promoting the hotel's brand. The executive is crucial in ensuring effective communication, organization, and execution of various sales and marketing initiatives.
Key Responsibilities:
Sales Support:
- Coordinate and participate in sales events, trade shows, and promotional activities
Marketing Coordination:
- Support the development and execution of marketing campaigns
- Perform daily pick-up analysis, adjustments strategies and reporting
- Coordinate the creation of marketing materials, including brochures, presentations and digital content
- Assist in monitoring and managing social media platforms
- Compiling and analyzing market trends and proposing new marketing opportunities where possible
- Translate insights into strategies in pricing, distribution, upselling and inventory control
- Complete and analyzed month-end reports
- Ensure that all relevant systems are correctly configured, validated and operating at full capacity
Communication:
- Facilitate communication between the sales team and other hotel departments
- Respond to clients’ inquiries, conduct site visit in the absence sales team and maintain positive customer relationships
Administrative Support:
- Assist in the preparation of reports and presentations
- Maintains adequate stock of all sales materials as suited to required quantities
Event Support:
- Manage all event operations (preparing venue, invitations etc.)
- Do final checks at the day of the event (e.g. tables, technology) to ensure everything meets standards
- Oversee event happenings and act quickly to resolve problems
- Evaluate event’s success and submit reports
Qualifications:
- Minimum Diploma in Marketing, Business, or a related field
- Minimum 2 years experience and above. Experience in hotel sales & marketing support role is an advantage
- Work commitment on work nights, weekends and/or holidays may be required
- Strong communication and interpersonal skills
- Detail-oriented with excellent organizational abilities
- Proficiency in Microsoft Office Suite and familiarity with marketing tools
- Able to work under time pressure and maintain confidentiality
- Able to work with minimal direct supervision
