The scope of work includes:
- Builds and maintains strong relationships with key media publications and journalists
- Manages all media pitches and engagement activities, including organising of press briefings, interviews for senior management and development of press materials
- Tracks, measures and monitors mainstream and social media sentiments to understand stakeholders’ perspectives and refine key messages/ narratives
- Acts as a trusted advisor to HR, business heads and other colleagues to ensure alignment of messages and tonality.
- Proactively seeks out opportunities for stakeholder engagements or partnerships that can foster positive brand association and maximise brand exposure for the organisation
- Works effectively within the division to harmonise plans and ensure alignment of key messages and publicity outcomes for other campaigns
To meet the challenges of this role, you must have/be
- At least 8-10 years of proven experience in PR and communications in an agency or in-house setting.
- Related healthcare sector experience is a bonus
- Experience working with senior management team and able to translate and deploy management goals into action
- Brings a holistic understanding and solutioning approach to communications, for e.g. traditional media relations, social media, new trends in digital communications, thought leadership, etc
Interested candidates can write in to Ann at [email protected]
Ann Goh Xin Ting
R1875289
Recruit Express Pte Ltd
E.A License: 99C4599
