Location: Zhongsan Mall
Responsibilities
- Assist in the implementation of the brand strategy, communication strategy, market research, media planning and promotions strategy.
- Work closely with sales for e-commerce initiatives to ensure brand’s presence on key e-commerce retailers (RedMart, Amazon, Lazada etc) platforms.
- Work closely with Trade Marketing and Sales teams to drive integration and execution of plans.
- Assist in the day to day execution of the marketing campaign for our premium brand. This include liaising with ATL, Media, Digital and agencies, external media partners and key internal stakeholders within organization.
- Assist in day-to-day activities associated to all marketing efforts, including project management, creative development, cross-functional implementation, campaign tracking and cycle planning reports which are necessary as related to brand development and performance
- Assist to drive digital initiatives with digital agency and working closely with media partners such as SGAG and Smart Local to create content so as to drive brand relevancy digital platform.
- Co-responsibility to achieve our premium brand share growth, volume growth and maintain track on A&P budgeting and all key brand health tracking indicators.
- Assist to monitor key competitors’ activities on Facebook, ATL and BTL promotions.
Requirements
- Minimum Bachelor's Degree in Marketing or Business
- At least 2 years of relevant experience in brand marketing
- Prior experience in FMCG will be a plus
- Good written & verbal communication skills
Interested candidate please click "APPLY" to begin your job search journey and submit your CV directly through the official PERSOLKELLY job application platform - GO Mobile.
https://go.persolkelly.com/job/apply/5561
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