As a Junior Marketing Executive specialising in Digital Content, you will play a crucial role in shaping our brand's digital presence. You will collaborate with the marketing team to create compelling content, optimise our digital channels, and engage our audience effectively.
Your creative ideas and digital savviness will help elevate our brand, drive engagement, and contribute to our overall marketing objectives.
Key Responsibilities:
- Assist in the development and execution of digital content strategies across various online platforms, including social media, email campaigns, and our website
- Create and curate engaging, relevant, and brand-aligned content, including blog posts, social media updates, newsletters, and other digital materials
- Monitor and report on the performance of digital content, using analytics tools to measure effectiveness and suggest improvements
- Collaborate with the marketing and design teams to ensure a cohesive and innovative approach to content creation and distribution
- Stay abreast of digital marketing trends, emerging technologies, and industry best practices to continuously improve our digital content efforts.
- Assist in managing the content calendar, ensuring timely publication of materials and alignment with marketing campaigns and objective
- Engage with our online community, responding to comments and messages in a manner that reflects our brand's voice and values
- Participate in brainstorming sessions and contribute creative ideas for new content and marketing initiatives
