Singapore Raffles Music College (SRMC) is a leading institution committed to nurturing creative talents and professionals in the music, dance, and creative arts scene. We believe in the transformative power of arts education and are dedicated to excellence in preparing our students to become leaders in their respective fields. Join our mission to inspire the next generation of artists and musicians in a work environment that is fun, fast-paced, and focused on outcomes.
Your Role:
We are seeking a dynamic and results-oriented Marketing Manager/ Assistant Manager to lead our marketing team. This is a pivotal role responsible for developing and executing innovative marketing strategies that promote our college, drive student enrolment, and enhance our brand presence both locally and internationally.
Key Responsibilities
- Strategic Leadership: Develop and implement comprehensive marketing strategies that align with SRMC's goals.
- Team Leadership: Guide and inspire the marketing team, cultivating an atmosphere of creativity, productivity, and teamwork, with a strong focus on results and outcomes.
- Campaign Management: Design and execute effective multi-channel marketing campaigns that engage our target audiences and achieve measurable outcomes.
- Data Analysis: Utilize analytics to guide marketing decisions, measure campaign effectiveness, and optimize strategies for maximum ROI.
- Content Creation: Oversee the creation of compelling content across various platforms to build brand awareness and community engagement.
- Stakeholder Collaboration: Collaborate closely with academic departments, administrative teams, and the content production team to ensure cohesive brand messaging and strategic alignment across all marketing initiatives.
- Oversee the daily operations of the marketing department, ensuring smooth execution of strategies and tasks with a fast turnaround time, all while maintaining a focus on achieving targeted outcomes.
What We're Looking For
- Bachelor’s degree in Marketing, Communications, or a related field.
- At least 5 years of marketing experience, with a proven track record in a managerial role.
- Strong leadership skills, with experience managing a team.
- Expertise in digital and non-digital marketing strategies, including content marketing, social media management, event planning, and traditional marketing approaches to drive engagement and achieve marketing objectives.
- Creative and analytical thinker with a data-driven approach to marketing.
- Excellent communication and interpersonal skills.
- Familiarity with the arts and education sector is highly desirable.
If you're passionate about the arts and have the skills to lead our marketing efforts, we'd love to hear from you. Join us at SRMC and help us inspire the next generation of creative talent. We look forward to your application!
Why Join Us?
- Dynamic Work Environment: Thrive in a culture that is creative, fast-paced, and dedicated to excellence
- Career Growth: Enjoy opportunities for professional development and advancement in a leading arts education institution
- Impactful Work: Play a key role in shaping the future of arts education and making a meaningful impact on students’ lives
