Requirement:
- At least a relevant Degree in digital marketing or equivalent
- at least 3 years working experience preferably in a healthcare or digital environment.
Digital Marketing (80%)
Providing expertise in digital marketing industry best practices
Developing, optimizing, and maintaining the corporate website using Word Press
Designing, planning, implementing, managing, and analysing digital media marketing activities across the digital marketing channels (SEO and SEM)
Designing visuals, layout and production of corporate branding materials and marketing collateral using Adobe Illustrator and Adobe InDesign
Managing social media (Facebook, Instagram, YouTube, LinkedIn), providing insights from monthly reports of web and social media analytics via Google Analytics, Facebook Ads Manager, LinkedIn Analytics
Working with the respective team members on the budget plan and the most effective control of digital marketing expenses with new onboarding doctors
Marketing Strategy (10%)
Jointly conceptualising, developing, and executing online/offline campaigns in support of marketing activities for leads generation through various channels such as Email Marketing, Newsletter, seminars, and Outdoor Events
Adhoc Projects (10%)
In-house photographer/videography and editing for doctors and clinics, tapping on Adobe Photoshop, Adobe Lightroom, and Adobe Premium Pro
Coordinate with external vendors and ensure that outsource projects’ delivery timeline is met (Public Relations, Radio, Web Development, Video Production)
