We are seeking a highly motivated individual with at least 3 years of experience to join our team. The ideal candidate will engage in a variety of marketing activities aimed at driving our brand’s presence and achieving our business goals.
Key Responsibilities
PRIMARY ROLE
Content Creation and Management
- Develop and distribute a range of content (blogs, videos, infographics) to highlight industry trends and our products
- Manage content calendar aligned with key industry and company events
Digital Marketing and Social Media
- Implement and enhance digital marketing strategies to improve visibility and lead generation
- Grow our social media presence, engaging with community and promoting our initiatives
Sales Support
- Produce materials (presentation, case studies) to aid the sales team
- Provide training on marketing initiatives and tools
Event Management
- Organize and participate in industry events and trade shows
- Utilize network opportunities to build valuable connections
SECONDARY ROLE
Market Research
- Conduct research to understand market trends and customer needs
- Analyze competitor strategies and market dynamics
Performance Analysis
- Use analytic tools to measure campaign effectiveness and gather insights
- Report on marketing performance, refining strategies as needed
Department Administration
- Oversee administrative tasks within the marketing department
- Handle procurement processes for marketing materials and services
Requirements:
- 3 years of experience in marketing or a related field
- Strong writing and communication skills
- Familiarity with digital marketing tools and social media platforms
- Ability to analyse data and derive actionable insights
- Creative thinker with strong organizational skills
