- Deliver In-market Sales, Mars NSV, MAC and Cash by setting key measurable targets in assigned accounts / territory
- Manage budget as per TE plan, and others financial KPI target
- Manage and co-ordinate implementation of marketing and sales activities
- Effectively manage Distributor to drive performance accountability against KPIs and Lead and manage sales force to achieve excellence in trade executions. Ensure the National Distributor sales team is properly briefed of the Key Account Development Plan including the resources and strategies needed to achieve the plan
- Manage distributor to drive excellence in service levels to maximize on shelf availability in stores
- Review the fit for purpose viability of distributor partner & deliver cost effective Cost To Serve solutions for scaling up the Malaysia business over time
- Drive engagement in the distributor sales team that represent Mars Wrigley in executing the plans in the market