The position is responsible for managing the day to day business of the Raffles Boutique, achieving all performance targets and goals as well as by leading the team to ensure high level of guest satisfaction maximizing margins. Develop merchandise to optimize profitability, develop innovative ideas, plans and maintain statistical and financial reports.
Primary Responsibilities
Providing a Great Shopping Experience to Meet Company Financial Targets
- Work towards achieving set targets and budgets.
- Allocate, review and control expenses & budget
- Involve in strategic & long as well as short term planning.
- Develop new merchandise items with vendors and explore new trends.
- Review and analyze slow moving merchandise daily & maximize on fast moving merchandise.
Product Development of Raffles Created Products and Collaborations to Drive a Diverse Product Mix
- Create new products according to market trends and Raffles Boutique trends that will grow Raffles Boutique product mix and revenue strategically
- Create partners and collaborate with local/regional makers through different business models to develop Raffles own in-house products to diversity product mix
- Work closely with Marketing, Commercial, Sales, Revenue and Purchasing teams to understand and develop synergies of products that appeal to guests from all segments.
Provide a Retail Experience That Meets Guest Expectations
- Supervise and lead the monthly inventory stock take together with Finance.
- Control and maintain well-balanced stock levels in the Raffles Boutique.
- Create value for loyalty members by tactical and strategical offerings.
Supervision/Training of the Retail Team
- Induction and training of Retail Associate, Leader and Executive in sales, revenue, technical and product knowledge skills as well as stock take/order procedures.
- Manage team within guidelines of the hotel in fair, efficient and timely manner.
- Coach Retail Associate, Leader and Executive to constantly improve or maintain performance, give guidance when performance is below expectation.
Visual Display & Confidentiality Level at Workplace
- Ensure that safe working practices are followed including emergency procedures.
- Maintains levels of confidentiality and discretion for colleagues and guests.
- Develop own knowledge and skills as a contributing member of the Retail team.
Other Responsibilities
- Oversee and ensure smooth processing of Mail order request.
- Providing feedback from guests to enhance guest’s experience.
- Observe good telephone etiquette at all times.
- Familiarize with any promotional events for the Raffles Boutique or any other area of the hotel.
- Corporate purchase/Festive hampers.
- Record and handle any defective and damaged goods.
- Build a loyal following among local market through managing the gourmet corner.
- Actively work on successful positioning and managing of the shop/gourmet website.
- Performs any other duties and responsibilities that may be assigned.
