You will be responsible for assisting the Creative Director with the brand's creative direction and business objectives to achieve targeted growth and meet sell-through rates. Reporting directly to the Creative Director, you will play an essential role in the growth and development of the brand to cater to the current consumer base and grow new market share.
Main Responsibilities:
- Generating ideas, developing and executing creative, memorable and meaningful brand campaigns and initiatives on all channels such as social media, website and showroom.
- Assist in managing partnerships, influencers, media/press and customer relations
- Managing social media platforms and planning of content calendar
- Monitor, research and prepare plans, trend reports, market movement & mood board under the direction of the Creative Director
- Work closely with the various teams to understand and align on consumer preferences and tastes
- Styling, casting and organising photoshoots
- Copywriting & uploading of product listings
- Support Creative Director with clothing designs, brand direction and other Ad-hoc projects when needed
You should be/have:
- Clear understanding of the brand and embodies our brand values
- Great passion for the brand and for fashion
- Understand the brand's design aesthetic and have good visualisation skills
- Meticulous, highly organised and pay great attention to detail
- Self-motivated and always keen to do better
- A problem solver who is able to come up with solutions that are scalable, practical, sustainable and cost-efficient
- Reliable, takes initiatives, follow-through in tasks and a strong sense of urgency
- A team player with a professional, positive attitude
- Proficient in Adobe Photoshop and Premiere Pro or Final Cut Pro
- Familiar with social media apps like Tiktok and Instagram
- Updated with global fashion trends and the local fashion scene
- May require travelling overseas from time to time but not on a regular basis
Qualifications & Experience:
- Fluent in English and Mandarin
- Fresh Graduates welcome
- Diploma/Bachelor in Fashion / Communications / Media / Business
- Singaporeans and PR only
