Responsibilities:
- Develops and takes ownership of the digital marketing strategies and frameworks for innovative campaigns
- Develops creative contents and engagement programs as part of enhancing customer experience and brand campaigns.
- Implements marketing campaigns for our brands, ensuring effective communications with different stakeholders like internal departments, creative/ media agencies and other external vendors on the creation of marketing deliverables, including omnichannel promotions
- Leads the digital analytics and performance tracking function, as well as digital initiatives e.g. SEM, SEO and Social Media Marketing for web management
- Monitors and administers web analytics dashboards, reports with key reporting tools to point out key areas of importance in accordance to business requirements
- Ensure proper usage and accurate tracking of marketing budget
Requirements:
- Degree/ Diploma, preferably with at least 2 years of experience in marketing, brand building and marketing communications
- Marketing experience in both B2B and B2C will be preferred
- Experience in Search Engine Marketing (SEM)/ Paid Search (PPC) and in-depth experience with website analytics tools is an advantage
- Experience in using Photoshop and MS Office, especially in MS Excel and PowerPoint, is an advantage
- Independent, analytical and has an eye for details and works well under pressure
- 1-Year Project (renewable with benefits and bonus)
Interested candidates, please send in your updated resume to [email protected]