- Location: East
- Industry: F&B
RESPONSIBILITIES
eLearning Development:
- Create, design, and develop engaging digital learning content using various eLearning authoring tools and software.
- Maintain and update online training modules to ensure they remain current and relevant.
Digital Marketing:
- Develop and implement digital marketing strategies to promote training programs and increase enrolment.
- Manage social media channels, email campaigns, and other digital marketing efforts.
Content Management:
- Upload and manage training materials on Learning Management Systems (LMS).
- Ensure all digital content is accessible, user-friendly, and aligned with learning objectives.
Data Analysis:
- Track and analyze learning metrics and marketing performance data to optimize content and strategies.
- Provide regular reports on learner engagement, course completion rates, and marketing campaign effectiveness.
Collaboration:
- Work with subject matter experts to develop accurate and high-quality training content.
- Coordinate with marketing and L&D teams to align learning initiatives with organizational goals.
User Support:
- Provide technical support to learners accessing digital training materials.
- Address and resolve any issues related to eLearning content or platforms.
Continuous Improvement:
- Stay updated with the latest trends in digital learning and marketing.
- Propose and implement enhancements to improve the learner experience and marketing reach.
REQUIREMENTS:
- Diploma or Degree in Instructional Design, Marketing, Digital Media, or equivalent.
- 2-3 years of experience in eLearning development, digital marketing, or related fields.
- Proficient in Learning Management Systems (LMS), eLearning authoring tools (e.g.,Articulate Storyline, Adobe Captivate) and digital marketing platforms (e.g., GoogleAnalytics, Mailchimp).
- Knowledge of HTML/CSS and graphic design principles preferred.
- Strong MS Office skills; proficiency in Excel and PowerPoint.
- Ability to create engaging eLearning content and marketing campaigns.
EA License Number: 23C1935 | EA Personnel Number: R1551292
