Location: Depot Road
Consumer Goods Industry
We are seeking a skilled and motivated Marketing Assistant with 3 years of experience to join our dynamic marketing team. The ideal candidate will be responsible for building content-marketing assets, managing media briefs and optimization, assisting in budget planning, and conducting ROI analysis. This role requires a proactive individual with strong analytical skills and a keen eye for detail.
Responsibilities:
1. Build Content-Marketing Assets:
- Develop, create, and manage high-quality content for various marketing channels, including influencer content, social media, email campaigns, websites, and blogs.
- Collaborate with designers, writers, and other team members to produce engaging and informative marketing materials.
- Ensure all content aligns with brand guidelines and marketing strategies.
2. Media Brief and Optimization:
- Prepare comprehensive media briefs for advertising campaigns, ensuring clear communication of goals, target audience, and key messages.
- Monitor and analyze media performance to optimize campaign effectiveness.
- Work with media agencies and vendors to ensure timely and efficient execution of media plans.
3. Assist Budget Planning:
- Support the marketing manager in developing and managing the marketing budget.
- Track and report on budget expenditures, ensuring all activities are within the allocated budget.
- Assist in financial forecasting and variance analysis.
4. ROI Analysis:
- Conduct detailed return on investment (ROI) analysis for marketing campaigns and initiatives.
- Provide insights and recommendations based on ROI findings to improve future marketing efforts.
- Prepare regular reports and presentations on marketing performance metrics.
Requirements:
- Bachelor's Degree in Marketing, Business, Communications, or a related field.
- Minimum 3 years of experience in a marketing role, preferably in a similar capacity.
- Strong understanding of content creation, media planning, and budget management.
- Excellent analytical skills with the ability to interpret data and provide actionable insights.
- Proficient in marketing software and tools (e.g., Google Analytics, Adobe Creative Suite, social media platforms).
- Strong organizational and time management skills.
- Excellent written and verbal communication skills.
- Ability to work collaboratively in a team environment.
Please contact Terence at +65 9645 4048 your resume directly for fast respond.
Interested candidates, please click on the following link to begin your job search journey and submit your curriculum vitae (CV) directly through the official PERSOLKELLY job application platform - GO.
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