Job Description
- Develop, implement, and manage social media strategies to enhance our brand's visibility and influence;
- Monitor and analyze social media metrics to identify opportunities and optimize strategies;
- Handle video shooting, editing, and post-production to produce high-quality multimedia content that aligns with our brand identity;
- Manage social media accounts and respond to followers promptly to foster community engagement and captivate the audience;
- Plan and execute social media campaigns to align with business goals;
- Stay up-to-date with the latest social media trends, tools, and best practices;
- Support the preparation of marketing materials and proposals.
Requirements
- Holder of bachelor's degree or higher;
- Proven experience in operating social media platforms, or a related role is preferred;
- Proficient in video editing software and techniques;
- Proficient in using social media paltforms and analytics tools, especially the Chinese social media platforms;
- Excellent understanding of new social media trends and incluencer marketing strategies;
- Strong communication skills, both written and verbal;
- Ability to work independently as well as part of a team in a fast-paced environment.
