Job Description
- Host and Conduct Livestream Events: Take the lead in hosting and conducting livestream events on various digital platforms, engaging directly with the audience.
- Plan and Prepare Content: Collaborate with the marketing team to plan, script, and prepare content for each livestream, ensuring it aligns with the brand's goals and messaging.
- Audience Engagement: Actively engage with viewers during livestreams through comments, Q&A sessions, and interactive activities to foster a strong connection with the audience.
- Promote Livestream Events: Develop and execute promotional strategies to increase viewership, including creating teasers, announcements, and post-event highlights.
- Monitor and Analyze Performance: Track livestream performance metrics, gather audience feedback, and provide insights for continuous improvement.
- Stay Updated on Trends: Keep up-to-date with the latest trends in livestreaming and digital media to incorporate new ideas and techniques into the content.
Job Requirements
- Educational Background: Currently pursuing a degree/diploma in Marketing, Communications, Digital Media, or a related field.
- Confident On-Camera Presence: Comfortable and confident in front of the camera, with excellent verbal communication skills and the ability to engage an audience.
- Proficient in Social Media Platforms: Familiarity with various social media platforms (e.g., Facebook, Instagram, YouTube, TikTok) and their respective livestreaming features.
- Creative and Innovative: Ability to think creatively and develop engaging content that resonates with the target audience.
- Technical Savvy: Basic understanding of livestreaming equipment and software, with the ability to troubleshoot technical issues