Key Highlights
- Great exposure to the government sector
- Nearest MRT: Kent Ridge
- Working Hours: Mon- Fri (office hours)
- Salary: Up to $5,400 per month - commensurate based on experience
- Contract Duration: 12 months
Key Responsibilities
- Strengthen the branding across all MSc programmes to establish a distinctive identity and elevate the prestige and competitiveness of organization's offerings.
- Conduct comprehensive market research to form and implement go-to-market strategies and detailed plans aiming at boosting qualified leads and enrolment through strategic marketing initiatives.
- Oversee all marketing campaigns and events, ensuring seamless coordination of internal and external efforts.
- Work with agency to develop and implement strategies tailored to the China market such as manage and grow our presence on WeChat and Weibo.
- Design and execute digital marketing strategies, including web optimization, SEO/SEM, email marketing, social media campaigns, and display advertising.
- Proactively identify and assess market opportunities through in-depth analysis and data-driven insights.
- Use analytics to shape effective marketing strategies tailored to drive program growth and expansion.
Key Requirements:
- Only Singaporean.
- Degree in Marketing/ Mass Communication/ Healthcare related field or any related field.
- Minimum of 2 years' experience in digital marketing, marketing communications and sales strategies.
- Proficiency in writing & speaking Mandarin language to post Mandarin content on China Marketing Platform.
- Familiarity in Chinese marketing platforms and trends will be an advantage.
Interested candidates please click "Apply Now". We regret to inform you that only shortlisted candidates will be contacted for further discussion.
Venice Kang
Outsourcing Team
BGC Group Pte Ltd
Registration No.: R23117645
EA License Number: 05C3053
