Business Support Executive
- Assist to develop and implement trade marketing strategies to drive sales achive business objectives.
- Work closely with sales team and to follow through on execution of trade and in-store activities.
- Track and manage the brand marketing budget efficiently, including preparation of A&P Claims.
- Ensure timely execution of point-of-sale marketing materials, displays, and in-store promotions.
- Analyse market trends and competitor activities for growth opportunities.
- Monitor and measure the effectiveness of branding campaigns and initiatives, and provide recommendations for improvement
- Assist in the management and delivery of the assigned brand’s profitability.
- Prepare monthly reports as required.
- Collaborate with various departments and external stakeholders to facilitate smooth communication and coordination.
- Other ad-hoc job-related duties as assigned
Requirements
- Diploma / Degree in marketing or a related field.
- 1-3 years of experience in brand activation within the consumer products industry is required, with prior experience in a trade marketing role often preferred.
- Ability to develop brand and marketing strategies.
- Strong analytical skills combined with a creative mindset.
- Strong communication skills.
Ability to work collaboratively with cross-functional teams.
