A LITTLE BIT ABOUT THE ROLE:
Reporting to the Managing Director, the role of Regional Creative Director – Pharma will be fully responsible for leading creative strategy across the iconic brands within our Pharma clients' portfolio.
This pivotal role will partner with the creative teams to enable disruptive thinking, ideas and execution – through innovative creative strategy and concept ideas borne of insight. The Regional Creative Director will be responsible for overseeing the creative direction and strategy for multiple offices within the APAC region. This role requires a leader who can inspire and manage creative teams, ensuring the delivery of high-quality and innovative creative solutions that align with our brand vision and business goals.
It is the Regional Creative Director's job:
- To champion creativity and excellent customer centricity
- Lead and inspire clients and internal teams
- Drive team, proposition, and partner relationships with a focus on growth and engagement
- Lead by example and take a hands-on approach in both client pitches and securing new business opportunities
- Oversee day-to-day creative delivery and future development of OLIVER’s proposition, ensuring commercial viability
- Collaborate with team leaders in each function on ideation, pitches, and execution, ensuring projects meet both creative and commercial objectives
- To creatively direct concept designers/graphic designers/artworkers/brand journalists/copywriters harnessing their development and performance, in a manner that assures maximum efficiency and creativity
- To upskill both design and copy teams to ensure their output is best in class compared to any other competing agency
- To help drive maximum efficiency, productivity and the maintenance of the highest quality of creative concept, design and artwork
- To act as brand guardian to ensure all design collateral produced is faithful to the client’s brand guidelines
- To collaborate closely with the leaders to organise and prioritise workload, especially around deadlines
- To build on our strong client relationships and to be the equal creative partner of the Group Account Director to drive new business forward with existing and new clients
- To inspire the team and help them think about innovative and ground breaking creative campaigns for brands across the biz
WHAT YOU WILL YOU BE DOING:
- To work with the MD and GAD to define and implement the creative strategy for OLIVER
- To motivate and influence the creative team to constantly strive for excellence in performance
- To proactively monitor the quality of copy & design projects being produced and submitted by leading internal review sessions and seeking feedback from both internal and external stakeholders
- To oversee and manage the timely delivery of all jobs / projects, always taking into consideration the clients’ requirements and expectations.
- To investigate, propose and implement innovative ways of delivering creative services to maximise efficiency and productivity
- To manage, oversee and coordinate the sharing of knowledge and the facilitation of learning within the team and all other employees to improve business practices, refine processes, aid and promote the development of creative ideas and introduce new services
- To organise monthly work / successes / learnings presentations to the wider SMT team to showcase work from the studio/team managed
- Attend client meetings, present work, discuss needs and identify opportunities
- To assign creative leads and develop accounts and creative teams
- To act as brand guardian to ensure all design collateral produced by the creative team is faithful to the client’s brand guidelines
- To ensure all our clients' Pharma guidelines, and other mandatory processes and guidelines are always followed by the creative team and to be the final gatekeeper for all creative work before delivery
- To work actively with all internal and external stakeholders to ensure the delivery of the highest level of client service from all creative team members
- To manage, train and mentor staff and oversee their professional development through the setting of SMART objectives and PDPs, offering knowledge, motivation, support and experience as required, including but not limited to their creative and technical skill, so as to increase productivity, staff retention and enhanced staff morale
WHAT YOU WILL NEED TO BE GREAT IN THIS ROLE:
The Regional Creative Director will combine first-class design / copywriting expertise, creativity and thought leadership with commercial acumen and leadership gravitas.
The Creative Director will:
- Have 12+ years of advertising experience
- Have 6+ years pharma healthcare experience preferred
- Need to have knowledge of regulatory requirements in pharmaceutical advertising
- A natural ability to tell engaging and impactful stories, winning partners hearts and minds
- Have a very strong eye for detail, able to work closely to guidelines and toolkits
- Have a methodical and considered approach to projects
- Be experienced in directing complex, commercial, design projects involving senior stakeholders and interdisciplinary creative teams with strong experience across categories
- Be highly creative with the ability to generate ideas and practically contribute to copy and design details, demonstrating exceptional pure graphic design and typography skills.
- Have deep technical design skills in one or more discipline, e.g. Design for Digital, Brand Immersion, Events, User Experience, etc
- Have a proven ability to communicate and liaise with all levels in the business.
- Have a proven ability to influence stakeholders at all levels, including outside the design team
- Have a proven ability to effectively manage creative teams
- Have Director level written and verbal communication skills, including public speaking
- Be proficient in Adobe CC, Microsoft Office and other related software
- Be a driven, proactive, helpful, and enthusiastic team player
- Have excellent customer relationship skills
- Using data and insight to make your ideas come alive with client-relevant data, creative best practice and innovations in the industry
- Demonstrated creative success in leading collaborative multi-functional teams, including project planning, to winning a number of industry-recognized awards.
- All candidates must possess an excellent portfolio
A LITTLE BIT ABOUT US:
OLIVER provides clients with dedicated agencies. We do this because we believe the traditional agency model is not fit for the speed of modern marketing. Businesses want, and rightly demand, the same quality of strategic and creative thinking the traditional agency provides, but at a speed that befits how they now work.
The traditional agency outside-in model means that huge quantities of time are wasted in the back and forth and linear processes between agencies and clients. OLIVER agencies come to the client, live inside their office and solve their problems collaboratively.
OLIVER agencies are strategic and creative, whilst being agile and adaptive. They cover the full range of integrated marketing, but at the speed that businesses now demand. We allow our clients to work in real time. Creating better work, at pace.
OUR VALUES AND HOW TO LIVE THEM:
Ambition – you look for opportunities to deliver greater value to those around you.
Imagination – you identify a range of solutions to problems.
Inclusion – to be actively pro-inclusive and anti-racist across our community, clients and creations.
Inspiration – you lead by example and encourage others to do the same.
Learning – you have excellent listening skills that helps you to learn from our clients and those around you.
Results – you accept responsibility for your actions.
We've set ambitious, market-leading environmental and social goals around sustainability at OLIVER. We have committed to be net zero by 2030 and take far reaching action on DE&I in the sector. We expect everyone to contribute to our mission, embedding sustainability into every department and through every stage of the project lifecycle.
Inside Ideas Group and its’ affiliates are equal opportunity employers committed to creating an inclusive working environment where all our employees are encouraged to reach their full potential, and individual differences are valued and respected. All [suitable] applicants shall be considered for employment without regard to race, ethnicity, religion, gender, sexual orientation, gender identity, age, neurodiversity, disability status, or any other characteristic protected by local laws.
