Produce a variety of marketing materials to increase brand visibility and educate institutional clients on Ceffu’s value proposition, including but not limited to blog articles, social media content, sales collateral, swag, webinars, and newsletters.
Stay on top of the latest industry news and provide consistent updates to our internal stakeholders and external institutional custody audience.
Monitor and synthesize platform analytics into actionable insights that will drive our overall content strategy.
Help maintain an active content calendar and provide input in ways we can improve our existing processes.
Manage our marketing website and existing social media channels, and provide input as needed on other ways to increase our reach online.
Act as the marketing owner for the Ceffu brand internally, managing internal stakeholders and regular communication.