Company

Formica is an inventor and one of the global leading suppliers of high-pressure laminate (HPL) panels, that are used in a variety of applications ranging from kitchens and furniture for home, office and laboratory to interiors for healthcare, retail and hospitality.

Three years ago, Formica became part of Broadview, an industrial holding based in The Netherlands. All sister companies are active in the value chain for surface materials and are supported by centers of excellence.

To support company expansion in Asia, Formica Asia needs to engage a Business Analyst based in the local headquarter in Singapore – to support projects with specific scope and timeline.

Roles and Scope

Business Analyst will report to the Director of Business Development, and will support or lead strategic initiatives and projects, for example – discount management, market research, and other.

Discount Management (Design and roll-out discount management process for selected markets in Asia):

• Analyze historical pricing data and gather information from the markets on current practice
• Define pricing logic and limits of authority for quotation approval, e.g. based on the type and size of project, type of customer, etc.
• Set-up data structures and coordinate configuration of the IT tools to support workflows
• Describe the process and educate the sales and marketing teams
• Create monitoring process and design reports – to secure compliance with the new process

Market research (Build and grow market intelligence knowledge based for the selected markets):

• Collect macro-economic, demographic, customs, industry knowledge from available sources
• Perform analyses on historical sales data, CRM data – identify trends and draw insights that help to adjust our focus and activities in the markets
• Top-down and bottom-up market sizing to estimate full potential, and validate it sample interviews within internal teams as well as in the market
• Identify initiatives targeted to improve our commercial performance in the markets

Candidate Profile

The ideal candidate combines a market degree (finance, economy, or technical) with 2-3 years of practical experience in the industry. Some of the skills and qualities important for this work may include:

• Project management – end-to-end ownership and coordination for the initiative, get result
• Communication – synthesize and convey information tailored to the receiver, top-down
• Leadership – engage and influence people across the company without authority
• Data analysis – source, organize, analyze, synthesize insights; use up-to-date tools
• Problem solving – approach new and complex problems in a structured way, educate self as necessary, have own perspectives on issues and solutions, make actionable proposals