Zagro is a Singapore public-limited company, strong in heritage and very experienced in providing Agrisolutions to farmers in agriculture and animal husbandry. It manufactures and distributes a wide range of nutrition and protection products for animal health and crop care.
In line with our aggressive growth, we are now looking for an energetic, driven and highly competent professional who is passionate and committed to join our growing talent pool and make a difference to the success and future of our Group.
DIGITAL MARKETING SPECIALIST (Part-Time/Full-Time)
Job Responsibilities:
- Develop and implement cohesive digital marketing strategies in a
- broad range of digital marketing channels
- Manage and maintain the company’s owned media, including websites and social media pages
- Coordinate with a team of SEM/SEO specialists, creatives, and web developers
- Conduct regular technical SEO audits of websites owned by the company for both mobile and desktop versions
- Manage and execute social media campaigns, specifically on Facebook and Linkedin
- Handle web development projects from conception to implementation, coordinating with stakeholders and web developers and making sure every website follows standard SEO practices
- Manage and setup search and display campaigns on Google Ads
- Write niche-related articles and press releases optimised for the web
- Implement email marketing campaigns for retail and B2B businesses for multiple regions in the APAC region
- Create monthly reports of website performances to be delivered and discussed to stakeholders
- Be up-to-date with the latest in digital marketing, technology, and innovation, and share insights with the rest of the team
Requirements:
- Diploma/Degree in Digital Marketing or a related discipline
- 3-5 years of experience in any digital marketing role, particularly SEM, social media, and SEO
- Familiar and knowledgeable with tracking tools (Google Analytics, Google Search Console, etc.) and SEO-related tools (Ahrefs, Screaming Frog, Semrush, etc.)
- Must have an eye for design, particularly for websites, social media graphics, etc.
- Experience in managing websites and familiar with different Content Management Systems like Shopify, Wordpress, etc.
- Excellent time management skills to meet deadlines
- Exceptional written and verbal communication skills
- Must be able to work independently and proactively
- A team player with proven ability to work with cross-functional teams
- Certification in Google Analytics, Google Search and Display Ads, etc.
- Familiarity with any CRM or email marketing software is a plus (Sendgrid, Mailchimp, Hubspot, etc.)
