The role would support the APAC Franchise Strategy and Brand Marketing Function across the core responsibilities
- Regional APAC Universal Franchise Strategy and Execution
- Regional APAC Universal Theatrical Brand Marketing
- Regional APAC Symphony
- Universal APAC Parks Brand Marketing
Your responsibilities may span the following areas:
Theatrical Brand Marketing/Park/Symphony
- Support the Parks initiatives in APAC.
- Help with the approval process of various initiatives at the parks – marketing, entertainment, social/digital campaigns.
- Support in preparing movie slate presentations for Television Distribution and Theatrical partners in the region.
- Work closely with Theatrical, Parks, Consumer Products and Television Distribution groups to plan and execute key symphony initiatives.
Franchise Strategy
- Assist regional/local franchise leads on planning and execution of local initiatives, including approval process.
- Build regional social/content calendar working with the global team.
- Assist in live events/digital amplification/gaming ideas needs for the region.