- Liaising with frontend and backend departments to promote programs and campaigns.
- Organising events, exhibitions and promotional activities.
- Experience in retail, department stores, offline and online marketing.
- Digital and social media platform content update and content writing.
- Evaluating campaign performance and data analytics.
- Ensuring marketing plans are executed according to the project timeline.
- Conducting competition research and market analysis to identify the target audience.
- Preparing press releases and publicity materials and attending press events.
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