Job Responsibilities:
New Business Development (New Clients/Organic Growth)
- To spearhead new business pitches, identify new opportunities, and determine prospective business to pursue for the Tech & Health group
- Responsible for the deepening of existing client relationships and (where it brings added value to our clients), the growth and diversification of these businesses
- Partner with WE Comms teams across the global network to pursue cross-account / practices & global business opportunities
- Business Acumen and Strategic Thinking:
- Understands how purpose-driven communication drives brand connection and trust among organisations, their leaders, and their stakeholders.
- Be responsible for a client portfolio in the ballpark of >$3 million in annual revenue
- Offers strategic and senior counsel to crises, business challenges, and opportunities that clients are looking to solve; the individual should be able to strategize and find solutions and strategic rationales, insights that drive the outcomes, through strategic narratives and an integrated approach in delivery.
- Be responsible for team utilization, financial & resource management
- Contribute to agency strategic planning initiatives
- Educate & oversee team on cross agency activity
- Ability to detect & mitigate possible issues, conflicts & disruptions in the over WE Comms business
Client Engagement:
- Lead strategic client engagements for selected clients / counterparts in the Tech & Health business group
- Serve as senior counsel for all clients in the Tech & Health business group
- Demonstrated track record and success in nurturing, growing and sustaining client relationships
- Sets the standard and leads by example to inspire the respective client teams to implement communication programs and assessment of campaign success in accordance with client planning process
- Manages and tracks budgets ensuring programs are delivered on budget and exceeds client’s expectations
Stakeholder Influence Engagement:
- Manage, build, and grow relationships with key, senior level stakeholders (media, analysts, key opinion leaders etc.)
- Demonstrated networks and connections with stakeholders such as industry and institutional partners in the Tech & Healthcare ecosystem
- Understands the strategic imperative of risk management, issues, and scenario planning on behalf of our clients in the Tech & Health group
- Able to represent WE Comms to stakeholders such as industry groups, forums, and platforms and serve as a sterling ambassador for the WE brand in Singapore
Digital Marketing Acumen:
- Fluent in strategic narrative developments, integrated communication approaches, and key techniques of harnessing analytics and digital marketing
- Able to embed WE Comms’ digital agenda into key client businesses to drive greater accountability, impact, and influence for the work we do
People Leadership:
- Demonstrated experience in mentoring and motivating team members in the ballpark of a 3-level-span of control, with the goal of retention and development
- Oversee resource allocation across team including staffing/hiring/on boarding new talent
- Help ensure team is cross-trained & have a broad understanding of other businesses
- Partner with Human Resources to manage any employee relations issues
- Manage up & educate senior staff on crisis issues, & client/team satisfaction
- Model & hold team accountable to demonstrating agency values and WE Comms’ professional standards
Requirements:
- Minimum 8 years of experience preferably from a PR / integrated communication agency setting environment, along with 4 – 5 years of people management experience, managing a team
- Client and business environment: Customer service orientation is a must. Job pressure may exist from the requirement of handling multiple tasks
- Sound knowledge and passion for the Tech & Healthcare sector is a requirement
- Fast-paced team environment (frequent tight deadlines, multitasking, etc.)
- Roll your sleeves up, lead-from-the-front style leadership. Does more than directs
- Strong presentation and consulting skills, business development skills, along with good track-record of winning business pitches
- Fluency in English (written and spoken) is required. A second regional language such as Mandarin would be a bonus
