Job Summary:
Colormond is seeking a highly creative and detail-oriented Content Marketing Specialist with a strong background in social media, particularly Instagram, and a passion for the fashion industry. This role requires expertise in content creation, including image and video editing, and a proven track record of building relationships with key opinion leaders and customers (KOL/KOC). The ideal candidate will thrive in a dynamic environment, driving brand growth through innovative campaign planning and execution.
Key Responsibilities:
- Social Media Management: Develop and implement social media strategies to enhance engagement and increase followers, with a strong focus on Instagram. Continuously monitor, analyze, and report on performance metrics to optimize strategies.
- Content Creation: Produce high-quality, engaging content that aligns with our brand identity. This includes writing, image editing, and video production.
- Influencer Collaboration: Identify, engage, and maintain relationships with influencers and key opinion leaders in the fashion industry. Coordinate collaborations to maximize brand visibility and engagement.
- Campaign Planning and Execution: Lead the planning, execution, and measurement of marketing campaigns from concept to completion. Ensure all campaigns are delivered on time and within budget.
- Team Collaboration: Work closely with the Growth Marketing Manager and other team members to align content and campaign strategies with overall marketing objectives.
- Market Research: Stay updated with the latest trends in social media and content marketing, especially within the fashion industry, to keep our strategies ahead of the curve.
Preferred Qualifications:
- Bachelor’s degree in Marketing, Communications, or related field.
- Minimum of 3 years experience in content marketing, with a strong focus on social media platforms, especially Instagram.
- Experience in the fashion industry highly preferred.
- Excellent skills in image and video editing software.
- Demonstrated ability to plan and manage complex projects under tight deadlines.
- A creative mindset with a strong sense of aesthetics and attention to detail.
- Proven ability to work in a fast-paced environment and drive change.
We Offer:
- Competitive salary and benefits.
- Opportunities for professional growth in a fast-growing company.
- A vibrant and supportive work environment.
- Employee stock ownership plan (ESOP).
