The ideal candidate will have a passion for all things marketing and technology. You will be well-versed in the concepts surrounding digital marketing and how the Internet can become a strong asset to securing growing revenue. You will be tech-savvy and intuitive with great ideas to reinforce our marketing campaign.
Responsibilities
- Assist the team in the development of the overall digital marketing strategy
- Implement digital marketing activities across a broad range of digital marketing channels (SEO, SEM, Social Media, Email, Mobile, Display)
- Manage and maintain the company’s owned media including websites, mobile apps, and email/CRM software
- Manage the creation of relevant and engaging digital content for publishing onto various digital platforms
- Manage social media marketing campaigns
- Manage digital advertising campaigns (SEM, Display, Social, Programmatic)
- Manage SEO campaigns
- Set up conversion, pixel, and event tracking on the website and across various digital platforms
- Conduct research on market trends, brand’s audiences and competitors, and end-to-end consumer journey to drive engagements and conversions
- Analyze digital marketing analytics reports and share insights with the team to develop optimization plans
- Stay abreast of emerging digital tools and platforms,digital marketing trends, new technologies, and share insights with the rest of the team
Requirements:
- Experienced in running Google, Facebook/Instagram, Display and Video advertising campaigns
- Experienced in identifying the right audiences to target and creating digital marketing campaigns that generate leads
- Knowledge in Google analytics and data analysis for optimizations
- Strong analytical skills and data-driven thinking
- Knowledge of lead generation campaigns and performance marketing
- Good copywriting skills
- Motivated and independent worker
- Responsible for the results of clients' campaigns
- Team player in a highly dynamic and fast-paced environment
- Candidate must possess at least Bachelor's Degree/Post Graduate Diploma/Professional Degree in Business Studies/Administration/Management, Marketing, Advertising/Media or equivalent.
- At least 2 Year(s) of working experience in the beauty industry is required for this position.
