- Develop and implement marketing strategies aligned with the company’s objectives.
- Manage and coordinate all marketing, advertising, and promotional activities.
- Conduct market research to identify market trends, customer behaviors, and competitive landscapes.
- Manage social media platforms, create content, and engage with the audience to build brand presence and community engagement.
- Collaborate with sales teams and other departments to create cohesive branding and sales strategies.
- Oversee the production of all marketing materials, including brochures, flyers, online content, and press releases.
- Analyze and report on the effectiveness of marketing campaigns using pre-defined KPIs.
- Manage and optimize website content for SEO in conjunction with the digital marketing team.
- Plan and organize events such as product launches, exhibitions, and photo shoots.
- Monitor and manage the marketing budget, ensuring cost-effectiveness.
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