Key Responsibilities:
- Content Creation: Produce engaging content (social media posts, blogs, newsletters, video scripts, etc.) tailored to various platforms like Instagram, Facebook, TikTok, YouTube, and the salon's website.
- Social Media Management: Schedule, post, and monitor content across social media platforms, ensuring consistent brand voice and visual appeal.
- Photography & Videography: Capture high-quality images and videos of salon services, client transformations, and behind-the-scenes content to highlight the salon’s expertise.
- Analytics & Reporting: Track, analyze, and report on content performance using social media insights and website analytics to measure success and identify areas for improvement.
- Collaborations: Work closely with stylists, management, and other team members to brainstorm content ideas and promote new services or seasonal trends.
- Community Engagement: Respond to comments, messages, and inquiries across platforms to maintain strong engagement with the salon's audience.
- Event Promotion: Assist in promoting in-salon events, special offers, or partnerships through creative content and campaigns.