Responsibilities
Oversee the team in creating comprehensive marketing campaigns across multiple channels for both consumer and professional markets.
Collect, analyze, and interpret market intelligence to inform strategic decisions and achieve business goals.
Work closely with other departments to ensure successful marketing execution and meet KPIs.
Identify gaps in the company's marketing toolkit and develop strategies to address them.
Monitor the effectiveness of marketing campaigns, analyze ROI, and make necessary adjustments to drive revenue.
Identify and promote effective marketing practices within the team and region.
Requirements
Bachelor's degree in Business, Marketing, or a related field.
Minimum 8-10 years of experience in business, marketing, and data analytics roles. Healthcare industry experience is preferred.
Strong analytical and problem-solving abilities.
Excellent oral and written communication skills.
Ability to multitask and work independently. Proven ability to handle complex tasks and anticipate future needs.