Overview:
We are seeking a dynamic Social Media Content Creator to join our team and manage our social media presence. In this role, you will be responsible for crafting engaging content in various formats, such as videos, images, and infographics, as well as coordinating influencer marketing efforts. You will play a vital role in executing our social media strategy, managing our platforms, and building strong connections with our audience. This position offers an exciting opportunity to enhance our brand’s online presence and grow our community of followers.
Key Responsibilities:
- Support the development and execution of a comprehensive social media strategy aimed at increasing brand awareness, engagement, and conversions.
- Create, curate, and schedule compelling content tailored to each social media platform, including Facebook, Instagram, TikTok, and YouTube.
- Monitor social media channels for comments, messages, and mentions; respond promptly and professionally to engage with our audience.
- Collaborate closely with the marketing team to ensure social media efforts are aligned with broader marketing goals and brand messaging.
- Stay informed on the latest trends and best practices in social media marketing to identify new opportunities for growth and audience engagement.
- Conduct social media listening to track brand mentions, relevant hashtags, and industry conversations, providing insights for strategy improvement.
- Manage community engagement by participating in discussions, handling user-generated content, and coordinating contests or campaigns.
- Work with internal teams (such as design and sales) and external partners, including influencers, to source content and maintain consistent brand representation.
- Keep up with platform updates, algorithm changes, and emerging social media tools, proposing innovative ideas to enhance our social media presence.
Qualifications:
- Diploma in Marketing, Communications, or a related field.
- Experience managing social media platforms and executing strategies for brands or organizations is an advantage.
- Exceptional written and verbal communication skills, with a strong eye for detail and a knack for creating engaging content.
- Deep understanding of major social media platforms, best practices, and algorithms.
- Proficiency with social media management tools, analytics platforms, and scheduling software.
- Creative thinker with a passion for storytelling and a talent for generating innovative ideas to captivate and engage audiences.
- Strong organizational and time management skills, capable of handling multiple platforms and meeting deadlines.
- Ability to work independently and collaboratively within cross-functional teams.
- Proven ability to stay current with the latest trends, technologies, and strategies in social media marketing.
Why Join Us?
Become a part of our vibrant, fast-paced team, where you can unleash your creativity and make a significant impact on our social media success. We offer a competitive salary, a comprehensive benefits package, and a supportive work culture that fosters growth and continuous learning.
