- Team Leadership: Manage and mentor a team of sales development representatives (SDRs), providing training, coaching, and performance feedback to ensure success.
- Strategy Development: Create and implement effective sales development strategies to optimize lead generation and qualification processes.
- Lead Generation: Oversee the identification and outreach of potential leads through various channels, including cold calling, email campaigns, and social media.
- Performance Monitoring: Track team performance metrics, analyze results, and adjust strategies as needed to meet and exceed sales targets.
- Collaboration: Work closely with the sales and marketing teams to align strategies, share insights, and ensure a seamless handoff of qualified leads.
- Process Improvement: Continuously evaluate and improve sales development processes to enhance efficiency and effectiveness.
- Market Research: Conduct market analysis to identify new opportunities, trends, and potential challenges within the industry.
- Reporting: Prepare regular reports on team performance, lead generation efforts, and sales forecasts for upper management.