Digital Transformation:
- Leverage IT expertise to support marketing automation, data analytics, and customer relationship management (CRM) systems.
- Drive digital transformation initiatives to integrate IT infrastructure with marketing technologies (e.g., analytics, marketing platforms).
Data Security & Compliance in Marketing:
- Ensure marketing operations comply with data protection laws (e.g., GDPR) and maintain customer privacy.
- Collaborate with the IT team to ensure marketing platforms and customer data are securely managed.
Collaborative Leadership:
- Work with cross-functional teams, including sales, product, and finance, to align marketing and IT objectives.
- Lead the integration of digital tools and IT solutions to support business growth and marketing efficiency.
Qualifications:
- Bachelor’s degree in Information Technology, Marketing, Business, or a related field.
- Relevant certifications in IT and marketing are a plus.
- 5+ years of combined experience in IT operations and marketing roles.
- Proven ability to manage IT infrastructure and marketing campaigns simultaneously.
- Experience in team leadership and cross-functional collaboration.