Key Responsibilities:
- Content Creation: Develop, write, and design engaging posts, graphics, and videos tailored for various social media platforms (Instagram, Facebook, Twitter, TikTok, etc.).
- Strategy Development: Collaborate with the marketing team to create and execute a social media content strategy aligned with our brand objectives and target audience.
- Community Engagement: Monitor social media channels, respond to comments and messages, and engage with followers to build a loyal community.
- Analytics & Reporting: Track and analyze performance metrics to assess content effectiveness and adjust strategies as needed.
- Trend Monitoring: Stay up-to-date with social media trends, tools, and best practices to keep our content fresh and relevant.
- Collaboration: Work closely with graphic designers, photographers, and other team members to produce high-quality visual content.