Benefits Summary:
- Company is in Bridal & Fashion industry
- Permanent role
- Basic from up to $ 8,000 (Depends on experience)
- Monday to Friday: 9.00am - 6.00pm
- Location: Raffles Place
Responsibilities:
- Influencer Marketing Campaigns: Develop and execute influencer marketing campaigns across social media and offline channels.
- Collaboration with Creative Team: Work closely with the in-house Creative team to drive impactful results across all social channels.
- Industry Relationships: Establish and nurture relationships with key industry partners on social platforms.
- Talent Identification: Identify talent partners based on company initiatives and project needs, taking a strategic, data-driven approach to include nano, micro, macro influencers, and content creators.
- Community Expansion: Expand and nurture the existing influencer community, strengthening relationships through day-to-day communication via email, phone, text, etc.
- Relationship Management: Maintain and create new talent relationships through mailings, gifting, and outreach, ensuring alignment and transparency.
- Performance Targets: Exceed targets in revenue, engagement, messaging, and follower growth by collaborating with social, communications, and editorial teams.
- Budget Management: Manage influencer marketing forecasts, budgets, and optimizations based on business needs.
- KPI Measurement: Measure the success of social media activations through KPIs and forecasting.
- Influencer Calendar: Develop and manage an Influencer calendar to leverage across all social channels.
- Trend Monitoring: Stay informed on pop culture, social media, influencer trends, emerging technologies, and platform updates.
Additional Information:
- 5+ years of related experience, preferably within Influencer Marketing, social media in the fashion industry.
- An ideal candidates will have a personal rolodex of influencer and celebrity talent relationships with and an eye for new upcoming talent.
- Expert in leading social media platforms (TikTok, Instagram, YouTube, Twitter, Facebook, etc.) and understands digital marketing trends.
- Ability to think strategically and creatively.
- Flexibility to adapt quickly to changing business needs and dealing with ambiguity.
- PC Skills, including MS Office, and MS Outlook.
- Excellent written and verbal communication skills with keen attention to detail.
- Comfortable with occasional travel.
- Self-starter, ability to thrive in a fast-paced environment.
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*We regret to inform you that only shortlisted candidates would be notified* We wish you all the best in your career search.
You are welcome to visit our website at http://www.rkgroup.sg/
RK Recruitment Pte Ltd | EA License No.: 20C0280
Chan He Guang | EA Personnel No.: R23117560
