Company Overview:
First Fun, a leading mobile game developer, is looking for a talented and creative Marketing Creative Designer to join our team. We develop fun and visually captivating mobile games, and we're seeking someone who can elevate our marketing campaigns by leveraging social media trends, particularly on platforms like TikTok, Instagram, and YouTube.
Position Overview:
As a Marketing Creative Designer, you will play a key role in shaping the visual identity of our mobile game products across multiple channels. You will create compelling visual content tailored to current social media trends, helping us connect with our audience in fresh and innovative ways. We are looking for someone who is not only a creative talent but also a strategic thinker, capable of analysing trends and translating them into effective marketing assets.
Key Responsibilities:
• Design creative marketing assets for mobile games, including game icons, key visuals (KV), promotional materials, and in-game advertisements.
• Stay up-to-date with the latest TikTok, Instagram, and other social media trends, and incorporate them into design strategies to ensure relevance and appeal to our target audience.
• Collaborate closely with the game development and marketing teams to create cohesive visual campaigns that align with game branding and resonate with social media users.
• Monitor the performance of creative materials across platforms and use insights to refine and optimise future designs.
• Adapt visual content for various platforms, ensuring that each piece meets the unique requirements and best practices of each social media channel.
• Approach design challenges with a problem-solving mindset, thinking strategically about how to best engage our audience.
Requirements:
• Strong foundation in graphic design, with expertise in mobile game marketing.
• Proven experience in creating visual content for social media platforms, particularly TikTok, Instagram, and YouTube.
• A deep understanding of current social media trends and the ability to apply these insights to design.
• A strategic thinker with the ability to analyse market trends and apply insights to creative work.
• Proficiency in Adobe Creative Suite (Photoshop, Illustrator) and other design tools.
• Excellent communication and collaboration skills, with the ability to work across teams.
Preferred Qualifications:
• Previous experience in the mobile gaming industry.
• A passion for both mobile gaming and social media culture.
• Experience with video editing tools such as Adobe Premiere or After Effects is a plus.
What We Offer:
• Competitive salary and benefits package.
• A creative, dynamic, and collaborative work environment.
• Opportunities for professional growth and development in both mobile games and digital marketing.