We are seeking an individual to support WSG’s leads generation marketing and fulfilment efforts on a 1-year contract basis. The candidate will be responsible for the end-to-end leads marketing funnel KPIs for Career Guidance & Job Search advisory programmes and services. You will report directly to the Principal Manager of the Partners and Operations Division (POD).
Responsibilities
1) Appointment Booking
· Contact active jobseekers via phone calls, WhatsApp, SMS, and email or onsite at physical events to provide information about WSG’s suite of Career Matching Services including physical touch points jobseekers can approach for employment related services.
· Gather jobseekers’ employment-related details and key these details accurately in WSG’s systems;
· Provide follow-up such as appointment dates/times etc. with jobseekers over email; and
2) Leads Generation
· Retarget jobseekers via owned channels such as SMS, EDM, Telegram, etc
· Contribute to the copyediting and creative production of marketing collaterals
· Organise and maintain creative asset library
· Create and maintain profile story library, tracking the production and amplification of profiles across marketing channels
3) Vendor Management
· Serve as the key liaison between the lead generation team and telemarketng teams
· Maintain service standards and meet KPIs consistently
· Oversee daily operations and escalations with the telemarketing team
4) Data Analysis & Administrative Support
· Assist in maintaining excellent data hygiene and communication infrastructure within the leads database
· Evaluate and enhance existing process, consistently upholding standard operational procedures
· Support administrative & billing support related to marketing operations
· Track outcomes of the leads generation marketing via Excel dashboard and provide regular updates with data analysis
Requirements
· Able to commit for the full contract duration of 1 year
· Customer service-oriented
· Proficient with Excel, especially handling tasks such as filtering, sorting, pivoting, and vlookup
· Solves problems independently
· Able to handle multiple tasks effectively
· Team-player
· Meticulous, with an eye for details
All applicants will be notified on whether they are shortlisted or not within 4 weeks of the closing date of this job posting.
