Key Responsibilities:
- Plan, execute, and optimize digital marketing campaigns across search engines, social media, email, and display ads.
- Monitor and analyze campaign performance, offering insights for improvement.
- Create and manage engaging content (blogs, social media, email, website updates).
- Collaborate with the design team on graphics and videos.
- Implement SEO strategies to boost organic search traffic.
- Manage paid search campaigns (Google Ads, Bing Ads) for maximum ROI.
- Develop and execute a social media strategy to increase brand awareness.
- Monitor social media, respond to inquiries, and manage community interactions.
- Plan and execute email marketing campaigns, optimizing performance metrics.
- Use analytics tools (e.g., Google Analytics) to track and report performance.
- Analyze data to uncover growth opportunities.
- Work with teams (sales, product, customer service) to align marketing efforts with business goals.
- Stay updated on digital marketing trends and innovations.
Requirements:
- Bachelor’s degree in Marketing, Communications, or a related field.
- Proven experience in digital marketing, preferably within a similar industry.
- Strong understanding of digital marketing channels, tools, and best practices.
- Proficiency in using digital marketing tools such as Google Analytics, Google Ads, Facebook Ads Manager, and email marketing platforms.
- Excellent written and verbal communication skills.
We regret that only shortlisted candidates will be notified.
Careerstar International Pte Ltd
EA License No: 03C3254
EA Personnel No: R23115696
EA Personnel Name: Chin Lee Wei
