Job Summary:
As Senior Product Manager, you will create innovative advertising solutions that empower both B2C and B2B brand advertisers and partners to reach shoppers with relevant ads and high-performing campaigns, enhancing the overall experience. You will drive the development and adoption of retail media solutions and addressable audience strategies, positioning the company as a leader in the Retail Media space.
Key Responsibilities:
- Product Strategy & Vision: Develop and execute a comprehensive product strategy and vision that aligns with company goals for both B2C and B2B segments.
- Outcomes & Metrics: Drive key outcomes and prioritize features, iterations, and experiments to achieve the product strategy. Monitor performance, analyze data, and optimize product features for the best results.
- Strategic Product Vision: Play a key role in shaping the overall strategic vision of the product portfolio for both B2C and B2B markets.
- Cross-functional Collaboration: Work closely with cross-functional teams to ensure successful execution of product initiatives across B2C and B2B channels.
- Industry & Competitive Analysis: Conduct industry and competitive analysis to identify trends and new product opportunities in the advertising space, including both B2C and B2B solutions.
Qualifications:
- 8+ years of experience in product management, ideally within B2C, B2B tech, e-commerce, or related industries.
- Proven expertise in retail media or digital advertising.
- Strong understanding of digital advertising technologies such as programmatic buying, DSPs, SSPs, ad networks, and sponsored solutions.
- Proficiency in data analysis tools and techniques for making data-driven product decisions.
Interested candidates, who wish to apply for the advertised position, please apply now for the below role
We regret that only shortlisted candidates will be notified.
EA License No.: 01C4394 (PERSOLKELLY SINGAPORE PTE LTD)
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