Position: Marketing and Development Director
Skills Required:
- Strong leadership and team management abilities.
- Excellent communication and interpersonal skills.
- Analytical mindset with proficiency in data interpretation.
- Experience with digital marketing tools and platforms.
- Creative thinking and problem-solving skills.
Qualifications:
- Bachelor’s degree in Marketing, Business, or a related field
- Significant experience in marketing roles, with a focus on development and strategy.
- Proven track record of successful campaign manageme as a Marketing and Development Director for a Turkish restaurant, your job scope and responsibilities would include the following:
Job Scope
1. Strategic Marketing Planning: Develop and implement marketing strategies to increase brand awareness and drive customer engagement, focusing on the unique aspects of Turkish cuisine.
2. Market Research: Analyze market trends, customer preferences, and competitive landscape to identify opportunities for growth and improvement.
3. Brand Management: Oversee the restaurant's branding efforts, ensuring consistency in messaging, visuals, and customer experience across all platforms.
4. Digital Marketing: Manage the restaurant’s online presence, including social media, website, and online reviews. Develop content that resonates with the target audience.
5. Promotions and Events: Plan and execute promotional campaigns and special events to attract customers and enhance community engagement.
6. Partnership Development: Build relationships with local businesses, influencers, and food bloggers to enhance visibility and drive traffic to the restaurant.
7. Menu Development Support: Collaborate with chefs to create seasonal menus and special offerings that reflect current trends and customer preferences.
8. **Customer Relationship Management**: Implement systems to gather customer feedback and analyze satisfaction to improve services and offerings.
9. Sales Forecasting and Budgeting: Work with management to develop sales forecasts and marketing budgets, ensuring efficient allocation of resources.
10. Staff Training and Development: Train staff on the restaurant’s marketing initiatives, customer service standards, and brand story.