- Conducting market research to identify new trends, fabrics and techniques, and seeking design inspiration.
- Collaborating with team members to select seasonal themes, make edits to line, and create new concepts.
- Ensuring product is in agreement with business strategy.
- Selecting fabrics and trims.
- Creating production sketches for development packages.
- Collaborating with technical designer to ensure development packages are accurate.
- Reviewing product for style and fit during presentation.
- Presenting story, mood, color boards, and samples to buyers.