- Support marketing and publicity efforts to raise awareness of the Company Mobile App and educate users on specific features on the app.
- Liaise with the appointed creative agency or internal teams to create the publicity collaterals such as key visuals, short-form videos, etc.
- Manage in-app marketing assets and work with internal business units to curate effective content to support airport wide publicity and drive campaign visibility and click-throughs.
- Monitor, measure, and analyse app usage, engagement, and marketing performance to derive insights for optimisation of marketing spend and maximising of ROI.
- Monitor and follow-up with users on feedback and reviews across all channels to facilitate product enhancement and optimization efforts.
- Support other app related operations such as content population, link/QR code creation and inventory management.
- Perform other general duties such as administrative tasks, app releases, and other relevant areas in support of app development and growth.
Requirements
- Excellent written and verbal communication skills.
- Proficient in Adobe Photoshop or Illustrator (or any other design software), and basic photo/video-taking
- Creative flair with keen acumen on customer-centricity
- A good team player that is resourceful and able to work independently
- Ability to multi-task and thrive in a dynamic and fast paced environment
- Degree in Business/Marketing/Mass Communications or a related field
Interested candidate please click "APPLY" to begin your job search journey and submit your CV directly through the official PERSOLKELLY job application platform - GO Mobile.
We regret to inform that only shortlisted candidates will be notified.
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PERSOLKELLY Singapore Pte Ltd • RCB No. 200007268E • EA License No. 01C4394• Reg No: R1440784 (Foo May Cheng)
