- Assist manager for Brand Building through integrated communication touch points
- Localization and execution of global marketing projects, including ideation, and distribution through various channels
- Brainstorm and manage overall digital marketing strategy to drive lead acquisition and increase online presence
- Measure and report on the performance of digital marketing campaigns and assess against ROI goals
- Liaise with digital media and identify opportunities for media coverage fit for the brands
- Develop angles for sustained coverage for branding and product launches
- Ensure that the adverts run accurately so that the desired media message is seen and heard by consumers
- Other duties as assigned by management.
Requirements
- At least 3 years of working experience in related field
- Good knowledge of digital marketing and measurement tools, including areas in analytics, copywriting and content creation.
- Able to build strong and strategic partnership with stakeholders, agencies and vendors.
- Highly-motivated and resourceful team player, with the ability to multi-task and work under little supervision.