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1. Develop global marketing and branding strategies for Lastic (S'pore) .
2. Implement E-Commerce activities for sustainable business.
3. Co-ordinate and work closely with media agencies.
4. Work closely with KOLs, KOCs for social marketing programmes>
5. Develop new products.
6. Organise global marketing and trade consumer programs.
7. Work with service vendors.
8. Report to Board of Directors on branding and marketing programs effectiveness.
