- Assist in the development and implementation of digitally led marketing plans to achieve growth ambition for online customer acquisition of assigned portfolios/businesses.
- Work closely with the team to support initiatives that drive new customer base through first product onboarding of credit cards or personal financing - increase customer conversions and generating qualified digital leads.
- Collaborate in efforts to grow downloads, usage, and awareness of the AEON Wallet app and other AEON Credit products and services.
- Stay abreast with the knowledge of marketing trends, developments, and best practices to uphold the brand’s competitive advantage.
- Support effort to grow market segmentation & targeting for each assigned product line/channels.
- Familiarize with the target segments and opportunities within the existing customer base to improve migration to digital services.
- Work hand-in hand in ideating & implementing a cohesive digital marketing strategy across all social media handles, ensuring alignment of communications and messaging across all digital platforms.
- Assuring the effectiveness of digital marketing initiatives through tracking and analysis of campaign results with the aim to optimize and to scale at large.
- Support the process of developing all credit card usage campaign collaterals.
Job Requirement
- Degree or other suitable qualification, preferably in Marketing
- Minimum 5 years of relevant working experience in a digital marketing capacity, preferably within the financial or banking industry.
- Foundationally strong digital marketing analytical skills including confidence with traditional touchpoints.
Perks & Benefits
- Nearby public transport
- Flexible working hours
- Casual dress code
- Medical insurance
- Personal leave
Job Location
No. 8, Level 18, UOA Corporate Tower, Avenue 10, The Vertical Bangsar South City, Jalan Kerinchi, 59200 Kuala Lumpur
Click to view the location on Google maps
