Overview:
Join our dynamic marketing team as an Affiliate Marketing Manager/Executive, where you will manage and expand our affiliate program, enhancing our market reach and strengthening our network relationships. This role demands a proactive and strategic thinker with a knack for analytics and a passion for growth.
Key Responsibilities:
Affiliate Program Management:
- Oversee the entire affiliate lifecycle from recruitment to retention.
- Ensure smooth onboarding and continuous engagement of affiliates.
- Monitor and report on affiliate performance and compliance.
Content Development and Distribution:
- Create compelling marketing materials and communications to support affiliate activities.
- Regularly update promotional content and affiliate communication channels.
Recruitment and Expansion:
- Develop and implement strategies to attract new affiliates.
- Organize and conduct informational sessions to educate potential affiliates.
Performance Optimization:
- Analyse affiliate performance and the effectiveness of affiliate promotions.
- Adjust strategies based on analytics and market trends to maximize program success.
Cross-functional Collaboration:
- Work closely with the IT, Finance, and Marketing teams to ensure program requirements are met.
- Align affiliate marketing efforts with overall marketing objectives and campaigns.
Qualifications:
- Proven experience in affiliate marketing or a related field.
- Strong analytical skills and experience with performance metrics.
- Excellent communication and organizational skills.
