Overview:
We are seeking a dynamic Social Media Content Creator to join our team and manage our social media accounts. In this role, you will be responsible for crafting engaging content in various formats, such as videos, images, and infographics, as well as coordinating influencer marketing efforts. You will play a vital role in executing our social media strategy, managing our platforms, and building strong connections with our audience. This position offers an exciting opportunity to enhance our brand’s online presence and grow our community of followers.
Key Responsibilities:
- Support the development and execution of a comprehensive social media strategy aimed at increasing brand awareness, engagement, and conversions.
- Create, curate, and schedule compelling content tailored to each social media platform, including Facebook, Instagram, TikTok, and YouTube.
- Monitor social media channels for comments, messages, and mentions; respond promptly and professionally to engage with our audience.
- Collaborate closely with the marketing team to ensure social media efforts are aligned with broader marketing goals and brand messaging.
- Manage community engagement by participating in discussions, handling user-generated content, and coordinating contests or campaigns.
- Work with internal teams (such as design and sales) and external partners, including influencers, to source content and maintain consistent brand representation.
- Keep up with platform updates, algorithm changes, and emerging social media tools, proposing innovative ideas to enhance our social media presence.
Qualifications:
- Diploma in Marketing, Communications, or a related field.
- Experience managing social media platforms and executing strategies for brands or organizations is an advantage.
- Exceptional written and verbal communication skills, with a strong eye for detail and a knack for creating engaging content.
- Creative thinker with a passion for storytelling and a talent for generating innovative ideas to captivate and engage audiences.
- Strong organizational and time management skills, capable of handling multiple platforms and meeting deadlines.
- Ability to work independently and collaboratively within cross-functional teams.