Job Overview:
We are seeking a Senior Marketing Executive to manage media relations, social media, and creative campaigns. In this role, you will coordinate with internal teams and external agencies to ensure all content aligns with brand messaging and drives effective media exposure. You must be proactive, deadline-oriented, and skilled at handling multiple projects simultaneously.
Key Responsibilities:
- Content Strategy: Develop and execute a cohesive content strategy that supports Public Relations and brand goals. Ensure content, from social media posts to Public Relations materials, is aligned with the brand’s identity.
- Media & Public Relations Management: Build and maintain strong relationships with media contacts and influencers, track media coverage, and report key insights to senior management.
- Agency Coordination: Oversee creative and media agencies to ensure campaigns meet brand guidelines and objectives. Provide feedback and ensure timely delivery of assets.
- Social Media: Manage the social media content calendar, approve posts, and analyze performance to enhance engagement.
- Campaign Execution: Lead the planning and execution of major campaigns and media events, ensuring deadlines and budgets are met.
- Performance Reporting: Monitor and analyze campaign effectiveness, providing actionable insights and monthly reports.
- Budget Management: Manage media and creative budgets, ensuring cost-effective solutions.
Qualifications:
- Proven experience in content creation, media/public relations, and managing creative agencies.
- Ability to juggle multiple high-priority projects with strong attention to detail.
- Excellent communication and relationship-building skills.
- Strong analytical skills to interpret campaign performance data.
- Class 3 driving license required.
Next Step:
Please submit your updated resume in MS Word format by clicking the QUICK APPLY button.
We regret to inform that only shortlisted candidates will be notified. Please note that your response to this advertisement will constitute informed consent to the collection, use and/ or disclosure of personal data by AlwaysHired and its affiliates for the purpose of job application processing and administrative purpose, in compliance with the relevant provision of personal data protection act.
Tan Kian Boon (AJ)
Registration Number: R24123934
AlwaysHired Pte Ltd
EA Licence No: 24C2293