Secretlab is a global leader in chair and desk solutions with over 3 million users worldwide across key markets, including the United States, Europe, and Singapore, where we are headquartered.
As a Creative and Communications Art Director, we seek dynamic and visionary talent to push Secretlab’s creative vision to new heights. This tactical role focuses on visual design, quality execution, and mentoring junior designers.
This art director will be pivotal in shaping the creative vision of our brand, ensuring the highest quality of ideas and execution. The ideal candidate will have a proven track record of art direction, solid decision-making skills, and the ability to coach and mentor junior team members to achieve objectives within the Communications strategy.
This role will have the opportunity executing art direction, pitching big ideas internally to product owners, and influence campaign strategy. They will set new standards for our brand’s visual identity and creative output.
Our Creative Team is responsible for all of Secretlab's content as well as our collaborative efforts with world-renowned brands, including Warner Bros, DC, Riot Games, CD Projekt, Naruto, Demon Slayer, as well as renowned esports teams such as Cloud9, T1, PRX and Team Secret.
Responsibilities
- Lead creative output from concept to delivery, ensuring high-quality deliverables for product campaigns and making critical decisions on the quality of ideas.
- Provides direct mentorship and guidance to junior designers and art directors. Develops the skills and talents of the creative team members. Fostering a collaborative and innovative team environment.
- Own and execute growth and high-priority projects, ensuring they align with the brand’s vision and objectives.
- Manage multiple projects simultaneously, ensuring timely and effective delivery.
- Develop and implement strategic art direction that elevates the brand’s visual identity. Maintain rigorous quality control standards, reviewing and approving all creative work to ensure it meets brand guidelines and project requirements.
- Collaborate with cross-functional teams, including marketing, product, and content, to ensure cohesive and impactful creative outputs.
- Stay updated on industry trends and incorporate innovative design techniques to keep our brand at the forefront of the market.
Requirements
- Bachelor’s Degree in Graphic Design, Art Direction, or a related field with preferably >5 years of experience
- High technical proficiency and expertise in Adobe suite programs (Photoshop, Illustrator, InDesign).
- Proven leadership and mentoring skills, with experience coaching junior team members. This role will not directly manage initially, but may become a manager as a growth opportunity.
- A strong portfolio showcasing art direction and design work. We seek talent with a vision for Secretlab that inspires—a strong understanding of brand development and multi-channel marketing concepts.
- You can defend creative ideas without being defensive by building strong rationale through data, research, storytelling, and how ideas hit business/brief objectives. You’re open to compromise but prepared to stand your ground where logical.
- Deep understanding of all major Social Media platforms (dimensions, consumer behavior, theme overhauls, etc.) Facebook, Instagram, X and Google advertising, as well as vertical platforms like Tiktok, IG Reels and YT Shorts
- Outstanding communication skills: written, verbal, and visual, with the ability to justify your concepts and design choices.
- Strong creative problem-solving skills: Understanding, analyzing and working through a challenge to completion.
- Able to work in a fast-paced environment while managing multiple projects
- A perfectionist at heart with attention to detail
Bonuses
- Experience with working with 3D software (Blender, C4D) or Video software (After Effects, Premiere Pro) to communicate with our 3D team and video specialists.
- Interest in the consumer tech/gaming/esports/anime industry.
- You have an outlet for experimentation outside of work. This might be a creative hobby or an Instagram account where you play with concepts.
- Full 360-degree campaign strategy and execution experience
